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http://www.aftenposten.no/english/local/article1507232.ece

Vodka brand upsets Norway

Norwegian liquor producer Arcus is crying foul over an apparent effort by the 
makers of vodka giant Smirnoff to try marketing itself as Norwegian.

At issue, reports newspaper Dagens Næringsliv, is a new brand of Smirnoff 
vodka that sports a blue, Arctic-looking label with the name of the vodka 
written as "Norsk," which in Norwegian actually means "Norwegian."

Smirnoff officials say, no, the name actually is "Nørsk," which means nothing, 
other than that it has a slash running through the "o," just like the 
Norwegian letter "ø."


Does this mean that Smirnoff want their vodka to be pronounced "nersk" as that 
is how it would have to be pronounced if their vodka is not really called 
Norsk, as most people would assume from reading the word.


Cheers!

George S.


g.sinclair[at]yahoo.co.uk

http://www.wiki.webtender.com/wiki/


"Great spirits have always encountered violent opposition from mediocre minds."

-- Albert Einstein