

| Subject: |
Re: Pricing Drinks
|
| From: | lulu
|
| Posted: |
Fri Sep 12. 2003, 13:07 UTC
|
| Followup to: | "Re: Pricing Drinks" by Gavin (Fri Sep 12. 2003, 01:10 UTC)
|
> > My math skills are worse than horrible and could use some help
> > here.I'm pricing out a new Port Wine List and am trying to figure out
> >
> > what to charge.
> > Ex. If a 750 litr bottle of port costs 35 dollars and I am pouring 2
> >
> > oz drinks and am working on a 25% liquor cost How much do I charge
> >
> > per drink. I need this menu to go to print ASAP Thanks in advance.
> >
> > Lorraine
>
> 75%GP is real easy to work out, other % may need some tweaking.
> Basically multiply your Cost Price by 4.
>
> ALL FIGURES ARE ASSUMED NETT
>
> CP = $35
> 2oz = approx 58 ml so 750 / 58 = 12.93 servings. Round down to 12 for
> spills etc.
> $35 / 12 = CP per serving = $2.92 per serving
> 4 x 2.92 = $11.68. Now to work it back to check on the actual GP, we
> use this formula
>
> SP - CP / SP X 100
>
> Selling Price - Cost Price = $Gross Profit (11.68 - 2.92 = 8.76)
>
> $GP / SP X 100 = %Gross Profit. (8.76 / 11.68 X 100 = 75 %)
>
> Works out exactly.
>
> Bear in mind that doesn't include sales tax on the Selling Price,
> which you would obviously add to the total.
> It's not usually possible to have all of your products work out to a
> set CP, because obviously you will actually want them to sell, so
> can't overprice some things, so the high end items you might take a
> hit on, say 30 CP, (especially on high end wine and champagne) while
> the low end stuff like post mix syrup will be something ridiculous
> like 5 CP, or 95 GP. You might have special offers on or happy hour
> deals where your GP is significantly reduced, so the other high GP
> items pick up the slack. As long as your bottom line liquor cost
> comes out to 25, all's well.
> Although I haven't gone into wastage/comps affecting liquor cost,
> that also has to be taken into account!
> Now I'm pretty sure my formula is correct, it's been a while(!), but
> I'm sure if I've made a mistake someone else will point it out.
>
> Anyway, I hope I haven't confused you even more.
> G
No confusion at all This is exactly what I needed
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